I use Medium Facebook groups and promote all of my articles on LinkedIn. I have tried doing the outside promotions in different orders (post on Facebook one day then LinkedIn the next and switch for the next story) as well as played with the timing (when I publish versus a few days later). The Facebook groups seem to give a good boost, but I don't feel like I have enough data to give a definitive answer as to how much.

I recently started submitting to Better Marketing, and those stories have all been chosen for further distribution. I am still promoting them as I promoted the other posts, however I did not promote one in the Facebook groups. It doesn't seem as though skipping that promotion affected the reach and income from that article at all. I haven't had the guts to skip my LinkedIn promotion for the articles chosen for distribution yet, lol.